Meg Whitman at Ebay

Meg Whitman at eBayâ€"Group Case Analysis Upon being employ as the Chief Executive Officer (chief operating officer) of eBay, Meg Whitman came into a new, developing come with on the brink of explosive growth. eBay was founded in 1995 by Pierre Omidyar as an online, equal access, person-to-person trading community based on principles of mutual honesty and respect. just stated, eBay was a companionship that created the necessary software and forum for the widely distributed public to buy and sell goodsâ€"any goods. eBay did not own, ship, or physically handle any product bought or sell in its marketplace. Thus, eBay relies on its community of users to determine the products, pricing, shipping, and perhaps to the highest degree importantly, quality controls of the business. As such, Omidyars concept found increase success as users regulated each other by means of community-based forums. A new community culture was created. Recognizing further strength for growth, Omidyar, along with other stakeholders, hired Meg Whitman as CEO in March of 1998 with the intent of building upon the eBay brand epoch preserving the community culture that had brought the company so much success. In the span of just over one year, Whitman led the company through several acquisitions and strategic moves, including eBays successful initial Public Offering (IPO).

These moves grew customer base and pleased paries Street, but ran risks of alienating the community that had brought them success. Growth with Meg Whitman at the helm was realized quickly and presented a new bare for the organization as it expanded: How can eBay preserve its lively community culture and prizes, while simultaneously growing the company? Since its creation, the user community was given complete control and independence of content. It was self-policed. Under Whitmans leadership, Wall Street pressures and shareholder value became a factor in corporate decision-making. For example, the removal of firearms from eBay was perceived positively by Wall Street, but... If you want to get a full essay, order it on our website: Orderessay

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